Competitive Advantage Case Study Example | Topics and Well Written Essays - 2000 words

Competitive Advantage - Case Study Example In such a scenario the firm will be able to sustain its competitive advantage. This becomes a great advantage to the company since it enjoys a long - term advantage free from imitations. No matter the magnitude of competition a good sustainable competitive advantage prevails. (Collis and Hussey, 2003) 1) The market positions - Under this we have the company's structural assets, financial, reputation assets, and lastly technological assets. All these assets can greatly determine the performance of a given company. followed. These guidelines help in the development of the firm and highly determine the competitive advantage of the firm compared to other firms. If a company takes the right path of the development track then it is likely to have a sustainable competitive advantage over the other companies and vice versa. Rolls Royce has various sources of competitive advantage some of which are similar to those practiced by Tesco while others are different. The company has introduced a reliable business approach that has assured consistency and wealthy business. (Gilbert, 1999) The company is applying merging and acquisition as a strategy for example the acquisitions of Cooper Energy Services, Allison Engine Company Vickers among others have helped the firm in creating new business opportunities for its marine, civil energy and defence industries. This has also widened its range of products thus creating new markets for the products. The company has a management team that takes care of all the customers requirements, attends to them and ensures that all customers are satisfied. All the company's planned goals are well delivered on the line of recruitment, the company has filled the senior management positions with new human force thus injecting fresh ideas in the company, two third of these senior management team are selected from within the company, they therefore know how the company runs while a third are recruited outside the company who bring new notions and suggestions on improving the company's business activities. (Gilbert, 1999) The company has got strategy of increasing the sales volume. New and modern engines have been delivered with boosted ripeness in the bass of installation. Overhaul and repair activities have also received a tremendous growth following the company's increased technological levels attached to the production of quality products. The company has realized increased assortments on its services. This had made its customer base to increase a thing that gives it competitive advantage over the other firms. Investing in new civil engines and the capability of powering a broader range of aircrafts has given it some competitive advan

Melting Pot versus Cultural Mosaic Essay Example | Topics and Well Written Essays - 500 words

Melting Pot versus Cultural Mosaic - Essay Example Those who adhere to a melting pot theory tend to be more traditional and/or conservative in nature. They see â€Å"America† as a white, English-speaking country in which minorities need to arrive and assimilate in a few years as possible. The multiculturalists tend to be left-leaning and seek to enable immigrants to maintain their own cultures while attempting to become American.The advantage of the melting pot theory is that it reflects what has largely happened to most immigrant groups in America. Thus the Italians, the Irish, the Eastern Europeans, and the Asians arrived at various times in American history and tended to adapt to the culture quickly. They learned English quickly and took on many of the characteristics of what it meant to â€Å"be American† at the specific time that they arrived. The melting pot is what actually happened. One of the disadvantages of the melting pot theory is that it reflects the situation in the past rather than the present. The same principles do not necessarily apply within the 21st Century that did in the 20th and 19th.   Also, the melting pot may be regarded as obliquely racist, requiring all immigrants to take on the characteristics of the dominant white European society.The advantage of the multicultural theory is that it allows for immigrants to maintain as much of their original identity as possible while becoming American. This enables the group to be stronger. One of the disadvantages of this theory is that there are virtually no examples of it having successfully occurred anywhere in the world in general, or within America in particular. A truly multicultural society would be perhaps hopelessly complicated. Unless the USA become like Switzerland, with many people speaking two or three languages it seems necessary for there to be one common language in order for the country to be successful. For a country to have a national identity its citizens need to be able to talk to one another. If they cannot, or if they maintain too much of a separate identity based upon their origins then the country may eventually split apart. This does not only happen in poor, chaotically run Third World countries: it is also happening in Canada with Quebec wanting to break away and become independent, largely because its people speak French and the rest of Canada speaks English.